After a few seconds of intense searching, my eyes lock onto the green and blue packaging of the reliable bottled water, Dasani. As if it was a reflex, my body rushes towards the case and lifts up the slightly heavy twenty-four case of the bottled water. While handing the cashier money ...
18.3 The crisis that took the fizz out of a soft-drinks giant When Coca-Cola, the world's largest soft-drinks giant, launched its new bottled water Dasani in the United Kingdom in March 2004, it was intended as the Crisis management in the food and drinks industry 201 prelude to ...
ALC coating was proven to improve the processability, alter the hydrophilicity, improve the stability, and fine-tune the release of drugs. Herein, we report the intervention of ALC coating in enhancing the bioavailability of a poorly water-soluble drug (fenofibrate) in the animal model. The ...
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However, dependent on the objective of the research, focus group data can be examined quantitatively (Rabiee 2004; Morgan 1996; Stewart and Shamdasani 2014). Kitzinger (1994) supports the use of pre-existing groups, as consociates could relate to each other’s comments and may be more able...
The water contact angle measurements were performed to understand the wettability of the particles before and after coating. The aqueous solubility and in-vitro dissolution studies were done to understand the API's dissolution profile. The in-vivo experiments on a large animal model (beagle dogs) ...
children's fruit drink and Dasani? bottled water. Acquired Limca? , Maaza? and Thums Up? in India, Barq's? root beer in the U.S., Inca Kola? in Peru, and Cadbury Schweppes'? beverage brands in more than 120 countries around the world. By 1997, the Company already sold 1 billion ...
Transdermal administration is of high interest for drug delivery due to its non-invasiveness and easy dosing. However, this route of drug delivery faces the challenges of low drug permeability across the skin. This chapter reviews the role of ionic liqui
https://dasaniblog.wordpress.com/about Just another WordPress.com site. In 1990, one of the world’s most popular selling soft drink, Coca-Cola, gave birth to a new marketing idea that would become world-renowned. Coca-Cola is a very competitive company and would try to “push soft drink...
Topics include brand positioning, marketing budgets, and grass roots campaigning. Advertising campaigns for the beverage company Pepsi, the airline Ryanair, and the water brand Dasani are mentioned.JohnsonBranwellMarketing Week (01419285)