How does World Wide hide work? The Cadbury “Worldwide Hide” activation is launching today and allows consumers to hide a virtual Easter eggs “anywhere in the world for someone they love”. The activation uses Google Maps Street View to find a personalised clue that has been hidden by some...
Cadbury’s innovative marketing campaignscontinue to engage consumers worldwide. The‘Cadbury Worldwide Hide’Easter campaign utilized augmented reality technology, allowing customers to virtually hide Easter eggs on a digital map for loved ones to find, showcasing Cadbury’s adaptation to digital trends...