There’s always a difference between using a social media platform in your personal time and using it as a marketing channel for your company, and that’s particularly true of small and medium-sized businesses that want to reach their audience via LinkedIn. In its earliest days, LinkedIn came...
Yet the small business owners are not as active on Linkedin as they should be. This is probably because they aren’t aware of the network reach it provides that leads to increased client connections and eventually sales and marketing. To use Linkedin to its fullest, a small business owner ne...
And while LinkedInSales Navigatoris often assumed to be the province of enterprise sales reps who are working on big teams and big projects, it should be a key tool for the scrappy business owner who has to wear all the hats – including salesperson. Some small business owners ...
She has a degree in telecommunications and journalism and holds credentials in account-based marketing and social media. Email LinkedInRecommended Next How to Start a Business: A Step-by-Step Guide Small Business Financing Options That Bypass Traditional Banks Ultimate Guide to Business Franchising ...
You may be using LinkedIn to promote your product, service, or business, which is perfectly fine, but you should never overdo it. Instead of focusing on your brand, you should, first and foremost, think of your audience. Veer away from posting promotional updates or sales pitches because you...
What do you want to achieve with Instagram? Are you hoping to gainmore followers,build relationships, or drive more sales? Understanding your objectives will help structure your content and marketing strategies. Step 2: Adopt a posting schedule ...
Discover the benefits of using Instagram Live for online shopping and how to successfully host a live shopping event on the platform. Includes best practices for maximizing engagement and sales during your live streams.
LinkedIn Premium Business or Sales Navigator LinkedIn’s paid versions are valuable for finding and connecting with potential and current customers, partners, journalists, job candidates, and any other people that could help you grow your business. The right subscription plan depends on your goals and...
with LinkedIn’s network will create opportunities for companies and marketers on several levels. Empowering individuals with customized news, learning and access to relevant professionals, to increased advertising options and sales through Dynamics CRM and LinkedIn Sales Navigator, are a great start.” ...
Check out these business LinkedIn banner examples to inspire you with your own profile creation. Find out more!