Most of these people prefer texting over talking, making short message service (SMS) a compelling marketing solution. You can acquire customer phone numbers easily through various methods. Once you curate your customer database and establish a thoughtful marketing strategy, SMS can be a great way ...
SMS marketing works best when combined with a holistic, comprehensive marketing strategy. Look for ways to use SMS with other marketing techniques. For example, you might use SMS to provide delivery updates for an online order or share a special discount for SMS subscribers. Identify ways that S...
If you're one of the businesses yet to embrace SMS marketing, this article is for you. Below, we'll walk you through the pros and cons you need to consider before adopting an SMS marketing strategy. First, let's look at why you should use SMS for marketing. Then, we'll briefly touc...
That’s where business marketing comes in. Marketing is about more than promoting products; it’s about building relationships. With an effective business marketing strategy, you’ll find opportunities to cultivate an ongoing emotional connection between your brand and your target audience. This guide...
With that being said, here’s a few reasons your retail business should consider implementing an SMS solution to your marketing strategy. It’s The Most Direct And Effective Way Of Addressing Your Audience A whopping 98% of text messages are opened, so it’s clear that SMS is the be...
Your next move should be adapting your marketing and revenue strategy using the right tool to reach your customers through texting because that's where the money is. Drive Customer Engagement with SMS Communication You might have heard that integrating texting and other channels with UCaaS is ...
A marketing strategy is the overarching approach a business uses to attract customers. Within a marketing strategy, businesses will use different tactics—like organic and paid marketing—across channels like email, social, or SMS. Without a marketing strategy, businesses can fall into a situation wh...
With the increase of using mobile devices at a higher rate, SMS marketing software has become an essential part of any business. Through short text
Sending bulk SMS marketing messages is one of the most direct and effective ways to communicate with your customers. After all, the vast majority have their phone with them at all times and check their notifications for the latest news at regular intervals every day. No other form of ...
SMS marketing is cost-effective, easy to use, and more engaging. Use our guide to learn how to integrate SMS into your marketing strategy. What is SMS marketing? SMS marketing is the process of sending promotional texts to customers who have opted to receive your written communications. The ...