SMS is a channel your business should be using, but that doesn't mean it's perfect. It has its benefits and downfalls—and we're going to detail both below. Pros of SMS marketing High open rate:SMS has a 98% open rate. Compared toemail's 14.5%, that's quite high. When you send...
And we're just barely scratching the surface. In this post, we'll explore the benefits of using SMS to reach your customers. Let's get started. 1. Texting Helps You Reach More of Your Customers Ninety percentof customers read a text message in the first three minutes after receiving it,...
Despite the benefits of business messaging, every messaging method comes with its own unique set of challenges that need to be addressed. Operations and orchestration between multiple groups Finding a platform that serves both your operational and marketing needs can be complex. Companies that don’t...
Benefits of SMS Marketing Why focus on using SMS as a marketing channel? Here are some of the main reasons. Impressively High Open Rates SMS marketing boasts98% open rates– which is way higher than the 20% average open rate ofemail marketing. Not only this but SMS messages are checked al...
The benefits of interactive SMS marketing are many. Firstly, it can create a greater level of involvement and engagement with customers. Secondly, it can allow companies to collect feedback and data in a more direct way. Finally, it can also be a fun and different way to promote products ...
SMS text message marketing helps your business get up close and personal with subscribers — driving your message right into the palm of their hand. Here are some of the major benefits of introducing SMS text messages into your business’s marketing strategy. ...
Considering the above points, we can conclude that SMS could be one of the most reliable forms of communication known to business so far. It is inexpensive, fast and reliable. Such benefits can help boost the communication abilities of your business and thus see an overall improvement in produc...
Savvy marketers know the benefits of using multiple channels to reach customers. Email, social media, commercials, and online ads can all help you connect with your client base. However, one channel often gets overlooked: short messaging service (SMS) marketing. ...
SMS marketing offers multiple benefits to businesses in any industry. Texting has many uses and offers a low cost per message, making it scalable for growing and already established businesses. Including SMS marketing in your growth strategy improves your customer experience. It will also provide a...
Benefits of text message marketing for small businesses Text message marketing is now an essential part of any successful marketing strategy, as almost everyone has a smartphone they check regularly throughout the day. Text message marketing has numerous benefits for small businesses, including: ...