blogging for the sake of blogging is a massive waste of time. If you’re operating without a strategy, blaming poor results on your blog is like blaming the car for getting lost on a cross-country road trip without a map. Content strategy is the blogging map. ...
That is really it. I mean, sure, we can go into advanced SEO techniques for optimizing your wordpress blog – but the main point here is you get blog content going. Start to share your journey – of you and/or your business. Try to focus the blog on 1 or 2 topics. This is what ...
Why You Need to Publish Your Content on Your Blog You can publish your writing in so many different places. However, the place you need to publish your content is on your blog. I’ve said this many times, but it bears repeating: Do not use social media or someone else’s publishing ...
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Just like a home is built on a solid foundation, your content marketing strategy should also be solid to bring more customers and grow your business.
I know many people are curious about how to start a travel blog and make money— or even how long it takes to make money blogging. The truth is, you can do it within a year. But to do this, you need a strategy that will help your blog be sustainable in the future. Before creatin...
A content upgrade is “A lead generating incentive created to be given away on an individual blog post in return for a visitor’s email address.” (Source) The standard strategy for implementing content upgrades is through aclick popupattached to call-to-action text, highlighted within your art...
you’ll need to create for someone in the awareness phase is very different than the content a prospect about to make a final decision will need. Think about their questions, concerns, and information gaps that you can address on your website, via your blog, invideo content, and other ...
9 Top Secret Sauce Content Development Ingredients To Build Your Business So, you’re making content. A podcast, blog, YouTube Channel, online courses, eBooks, music; but do you know how to make your content work for you? Read more arrow_forward Build your Business Drive deeper engagement ...
so you’ll need to set yourself apart by producing more useful and specific content. conceptually, one of the easiest ways to do this is to use the skyscraper method to make sure your blog posts are longer and more thorough than what’s already out there. the idea itself is fairly simple...