Based on the results obtained, theoretical and managerial implications/ further research have been presented to researchers and businesses.EREMET, AliyeAYDIN, HaticeJournal of Marketing & Marketing Research / Pazarlama ve Pazarlama Aratrmalar Dergisi...
Openshaw S: ’A review of the opportunities and problems in applying neurocomputing methods to marketing applications’, Journal of Targeting, Measurement and Analysis for Marketing, 1, No 2 (Autumn 1992). Lewis E M: ’An introduction to credit scoring’, The Athena Press, California (1992)....
摘要: Reports on the marketing campaign of BT Broadband to promote its Internet connection, as part of its strategy to recruit residential customers in Great Britain by 2003. Details of the campaign; Comparison between the connection price of BT Broadband and BT Openworld....
The conference aims to build a high-end frontier communication platform in the field of Marketing, Business and Trade, promote the exchange and cooperation of experts and scholars at home and abroad, and promote the innovation and development of industry. The conference will bring together experts,...
Financial services marketing Technology and IT industry marketing Food and beverage marketing More topics, please kindly check: https://www.icmbt.org/cfp.html Publication: Journal Publications: IJTEF or JOEBM Submitted papers will undergo a double-blind review process by program chairs and technical...
btmg invests in Brands looking to establish or enhance their online marketing efforts by promoting and expanding market reach and revenues. BT Marketing Group
摘要: The article discusses a case study on the approach used by BT to corporate social responsibility, adapted from the book "Marketing Excellence: Winning Companies Reveal the Secrets of Their Success," by Hugh Burkitt and John Zealley.
Reports on the appointment of Agency Republic company to handle digital advertising and marketing account for BT Broadband company in Great Britain. Darby,Ian - 《Campaign》 被引量: 0发表: 2002年 EA Games appoints Agency Republic to launch ad task The article reports on the appointment of Agency...
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