Danfoss Helping Coca-Cola.(Brief Article)Liegl, Paula
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By the time of theStar Warssequels, the franchise had proven to be a cash cow for every company who got their hands on the license. More tie-ins followed — and, around the release ofReturn of the Jediin 1983, actual food inspired by the movies really started cooking. Then again, mayb...
Coca-Cola has today launched a new regional campaign via The Station Agency, Ogilvy and Geometry, to help Aussies celebrate summer in some of Australia’s most iconic and loved holiday spots such as Bunbury, Coffs Harbour, Port Macquarie and Bateman’s Bay. With this summer...
Cup campaign via Ogilvy Sydney, seeking to leverage the excitement that builds around the tournament to drive sales. The global event is the ideal partner for Coca-Cola, with brand research identifying soccer as one of the nation’s top sporting passions, especially among teens and young adults...
You Xiaorong, a naturalized US citizen, is charged with stealing research on BPA-free coatings for bottles from her employer, Coca-Cola. The Justice Department alleges You was intending to set up a competing firm in China to replicate the materials. The case is ongoing. ...
Since launching in 2020, Unlisted has quickly garnered recognition throughout the APAC region. The production company is fortunate that more than 50% of its work is high budget creative briefs from predominantly Singaporean and Chinese agencies, for brands such as SK-II, Coca-Cola, Oppo and ...
In fact, our staff has produced Creative Strategy Briefs for a number of clients over the years, including McDonald's Corporation and The Coca-Cola Company. They never begin a new project or product without one... But the majority of new and start-up businesses have never even heard of ...
Launched earlier this year in markets including Spain, Hungary, and Great Britain, Coca-Cola Energy is the latest example of the company’s strategy to offer people a wider range of drinks for different lifestyles and occasions. Says Austin: “It’s an exciting product to be...
“It’s a look back on our heritage and role in the lives of all Australians from hot summer days at the beach, to dancing up a sweat at music festivals, all relatable moments that are inextricably linked to enjoying a great-tasting Coca-Cola.” ...