日前,国际市场咨询机构Kantar Millward Brown(凯度)公布了2024年度BrandZ 全球最具价值100强品牌榜单(BrandZ Most Valuable Global Brands 2024)。榜单的制定基于对420万名消费者的采访,以及对54个市场的20,000多个品牌的分析,并评估、量化了跨国公司的价值和财务业绩。 苹果连续第三年蝉联第一,科技企业引领总榜 今年的...
6月12日,国际市场咨询机构Kantar凯度公布了2024年度BrandZ最具价值全球100强品牌榜单(BrandZ Most Valuable Global Brands 2024),今年的发布主题为“强品牌,强增长”。在服饰类别榜单中,安踏(ANTA)连续第四年上榜,以28.76亿美元的品牌价值位列第9名。凯度BrandZ的数据在全球品牌价值评估领域具有重要参考价值,被誉为...
6月12日,国际市场咨询机构Kantar凯度公布了2024年度BrandZ最具价值全球100强品牌榜单(BrandZ Most Valuable Global Brands 2024),今年的发布主题为“强品牌,强增长”。在服饰类别榜单中,安踏(ANTA)连续第四年上榜,以28.76亿美元的品牌价值位列第9名。 凯度BrandZ的数据在全球品牌价值评估领域具有重要参考价值,被誉为品...
安踏连续四年上榜服饰品牌TOP10 6月12日,国际市场咨询机构Kantar凯度公布了2024年度BrandZ最具价值全球100强品牌榜单(BrandZ Most Valuable Global Brands 2024),今年的发布主题为“强品牌,强增长”。在服饰类别榜单中,安踏(ANTA)连续第四年上榜,以28.76亿美元的品牌价值位列第9名。 凯度BrandZ的数据在全球品牌价值评...
Global Discover the world’s most valuable brands Get in touchDownload the report The total value of the Kantar BrandZ Top 100 Most Valuable Global Brands has risen by 20% in 2024, in a strong turnaround following last year’s stock market-induced swoon. ...
Qingdao, China, June 12, 2024 –Haier, the number one brand in the household appliances sector, has once again distinguished itself as the only Internet of Things (IoT) ecosystem brand on the Kantar BrandZ Most Valuable Global Brands 2024 list, marking the sixth consecutive year it has achieve...
According to the latest Kantar BrandZ Most Valuable Global Brands 2024 report, BYD has successfully retained its position within the Top 10 global automotive brands for the second consecutive year, with a brand value exceeding US$10 billion. As a global company operating across four major ...
Wells Fargo,Royal Bank of Canada(RBC) andJPMorganrank as the most valuable banking brands, ahead of HDFC, ICBC and Chase according to the 2022 Kantar BrandZ most valuable global brands annual survey. The 2022 report highlights a strong year for the banking sector. This year, ten banking bran...
Kantar BrandZ Most Valuable Global Brands 2024 Complete your details to access the full report. Please accept cookies to see this content. © Kantar Group and Affiliates 2024 Terms and conditions Cookies and privacy policy Corporate Governance ...
Apple remains the number one most valuable global brand, with a brand value of US$880bn, followed by Google (No.2; $578bn) and Microsoft (No.3; $502bn) Coca-Cola re-joins the Top 10, rising seven places to No.10 and increasing its b...