Unfortunately, even the strongest brands with high net worth are not immune from brand decline and subsequent death. In today's market, where new product introductions are both expensive and risky, it may be worthwhile to evaluate brands that are declining and invest in revitalizing them. However...
There’s been talk of a recession on the horizon, and few industries have felt this more than retail. Sales are declining thanks to people finding what they want elsewhere at a cheaper price. There's a real risk that many of our favorite brands won't be around much longer. We've seen...
are thinking about buying.Online reviews and friends'comments on social media help consumers see a product's underlying merits and demerits.For brands that lack any truly distinguishing features,that is bad news.The declining faith in brands is a greater threat to some types of products than ...
Here, some of the brands that are donating to LGBTQIA+ charities with Pride-themed clothes, shoes, beauty and accessories collections for Pride Month.
anddemerits.Forbrandsthatlackanytrulydistinguishingfeatures,thatisbadnews.Thedecliningfaithinbrandsisagreaterthreattosometypesofproductsthanothers:snacksandhouseholdgadgets,say,asopposedtoluxuryhandbags.Butforarangeofconsumergoods,brands'strengthasasignalofquality,andtheirpowertoopenpeople'swallets,arefading,argue...
Sports are "declining aristocrats", and outdoor activities are thrived. Outdoor business is booming. Even the sports shops in 100 stores are beginning to change. The sports market is highly concentrated in brands such as Nike, Adidas and Lining, while the number of outdoor brands is increasin...
In particular, Nigeria delivered stellar performance, with a year-on-year increase of 42%. Egypt's growth rate also reached 39%, and Algeria grew by 16% driven by strong consumption and investment. However, there are also declining markets, such as Kenya, with a decline of 7%. ...
What brands are declining in value? By Interbrand’s standards, five brands had exceptionally poor years, with a more than 5% decline in brand value. With a 16% decline, Budweiser had one of the biggest declines in brand value. The decline coincides with Anheuser-Busch InBev’s ongoing batt...
The central question is why some joint-venture brands are opting out of the price wars mid-way. The primary reason is that, despite these price cuts, sales figures have continued to decline. The goal of participating in price wars is to boost sales, but the reality has been the opposite—...
Men's major brands exposed declining performance The financial report shows that in the third quarter of this year, the net profit of Burson was 2.1992 million yuan, down 84.59% year on year. The net profit of Kanudi Road also decreased by 29.08% year on year. Similar to the performance ...