Reformationis an LA-based brand that was founded in 2009, first selling vintage clothing before expanding to create their own designs, but always keeping sustainability at the center of the brand. So, if you are looking for beautiful dresses that are kind to the environment, then Reformation is...
REFORMATION|Reformationwas one of the brands that I mentionedin a recent videowhere I put a spotlight on fashion labels that were leading the charge when it comes to sustainable and ethical fashion. A lot of the designs are a bit retro, yet seem slightly trend-led, but the key thing for ...
Also, our merchant team has been working to go after the contemporary business, brands that you don’t normally see off-price like Reformation, Rag & Bone, All Saints, Ted Baker, John Varvatos. WWD: What’s your pricing like?L.M.: From a marketing point of view, it’s up to 65 ...
The brand’s designs, from flowy dresses to versatile tops, are tailored for the modern woman who values style and sustainability. Though often marketed towards younger audiences, Reformation offers a great selection of high-quality garments that can work for anyone, from cardigans to dresses and...
Even though these brands may not have similar pricing, they have similar clothing selections and styles which puts them on the top of the list of brands most similar to Everlane. These retailers includeReformation, Backbeat Co., AYR, andWarp + Weft. ...
This brand has created a unique work uniform for women that’s similar to what suiting does for men. In addition, M.M.LaFleur has made ordering a breeze by asking questions about your style and then sending you a box full of pieces you’ll love.Find M.M.LaFleur on Facebook, Instagram...
Cult-brand Reformation rose to sartorial fame for their celebrity-adored slip dresses and skirts, but what has gone under the radar are their collection of sustainable and size-inclusive basics. Featuring a range of stylish loungewear, flattering t-shirts and ribbed dresses for everyday wear, Refo...
Credits: Reformation There are many examples of cause branding that focus on domestic violence, overconsumption, and the need to examine outdated stereotypes. Clothing and gear manufacturer Patagonia, for instance, launched a Black Friday campaign to donate its sales revenue to environmental non-profit...
Reformation customers appreciated the transparent post, thanking them for addressing “the elephant in the room” and expressing their interest in seeing continued editorial content to break up the “doom and gloom” on all of their feeds. In a similar vein, Denny’s recognized that this ...
A Reformation customer felt that “most of [DTC brands] have more of a mission connected with them. So if you’re going to buy from Reformation, you know that it is sustainable.” A similar view was shared by an Everlane customer: “[Everlane’s products] are made ethically which I ...