On the first day of Christmas, my true love gave to me: a partridge in a pear tree… Welcome to Day One of my 12 Days of Branding series. Each day — from now until Christmas* — you’ll be gifted with branding advice, case studies and more. If... ...
Our extensive network of brand consultants and brand management companies is already helping countless small businesses plan and execute their marketing strategies, and they could soon be doing the same for you. We’ll do all the legwork to find the right company for your needs, and you could...
“Having a logo that you can work on a white background or a black background, or anything in between, is something that is going to take you near and far,” says Skyler. Your logo should work in a variety of sizes—scaled up to a billboard or down to a garment tag—and on a ...
The rise of mobile search and voice assistants has also led to an explosion of “near me” searches. Users now type “coffee shops near me,”“best pizza in (city name),” or “hair salon near me” on search engines and are provided relevant results. So,having an online presence via ...
How your brand is perceived isn’t only important for consumer-facing companies. Business-to-business brands still need to market their product in the same way, just to a different kind of consumer. The principles of branding are still just as relevant since the person deciding whether or not...
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and franchise companies listing his business. They don't have a great link profile but that shouldn't have them dropping out of the results, especially since they're still ranking in the top 1-8 positions. Here's the strangest part: the company name is Libertana. All the spammy results ...
Digital Marketing for Financial Services Summit is a resounding success, drawing digital marketing professionals from leading financial companies. The in-person sessions of the event boasted interactive... ConferenceAdvertisingBanking & FinanceIT & TechnologyDigital Marketing Follow 2204.4 ...