1. Trademark, 商标，是最正式的用法，特指具有法律效力的标识，例如注锋绝册的商标。2. Brand, 品牌，更多地指代整个品牌体系，例如可口可乐这个品牌名称。动词用法为“注册品牌”。3. Logo, 指的是品牌的视觉象征，通常是符号或文字的组合。例如，耐克的“勾勾”就是其LOGO。4. Mark, 做记号，相...
An emblem logo is a distinctive combination of symbols, typography, and illustrations that come together to form a unified and cohesive visual representation of a brand. Unlike symbol-based orwordmark logos, emblem logos integrate both elements to create a detailed and intricate design. Emblem logos...
The simplicity of the Nike Swoosh allows for versatility and easy recognition across various mediums, including apparel, footwear, advertising, and digital platforms. Due to its strongassociation with the brandis often used as a standalone symbol without the Nike wordmark. The logo's design also ...
Brand name or “trade name” means a brand name or a trade name, whether registered or not, that is to say, a name or a mark, such as symbol, monogram, logo, label, signature, or invented word or writing which is used in relation to such specified services for the purpose of indica...
Brand identity logo examples Because of the limitations for each logo type, you can play with a combination of styles and have secondary or tertiary logo. Beauty brandGlossierhas a simple wordmark logo used across its website and packaging: ...
1. Trademark, 商标，是最正式的用语，具有法律效力。例如，已注册的商标会使用这个词。2. Brand, 品牌，更多地指的是整个品牌名称和它所代表的商品或服务。例如，可口可乐是一个品牌。3. Logo, 指的是品牌的标志性图案或符号，如耐克的“勾勾”标志。4. Mark, 做记号，比 Label 更随意，指的是...
1. Monogram Logos orLettermark Logo A Monogram logo or lettermark logo consists of only letters. In most cases, these are the brand initials. Monogram logos are very common in the media and entertainment sector. Lettermark logo examples ...
Brand identity logo examples Because of the limitations for each logo type, you can play with a combination of styles and have secondary or tertiary logo. Beauty brandGlossierhas a simple wordmark logo used across its website and packaging: ...
A combination mark is a type of logo that combines the elements of a brand mark along with a wordmark or lettermark in a single layout. The brand’s symbol is displayed along with the brand name or abbreviation. Examples: Amazon, Taco Bell Abstract Photo by NIKHIL on Unsplash An abstract...
A brand style guide is a comprehensive document that outlines the core components of a brand. Get inspired from our list of style guide examples as you create your own.