Our catalog of books on influencer marketing to help you do everything from launching an influencer campaign to fortifying your SEO.
In recent years, there has been a shift in the way brands connect with their consumers, especially through affiliate marketing. While celebrity endorsements and mega-influencers once dominated the space, brands are now turning their attention toward micro-influencers. A move that is also being dri...
From this book, you’ll learn about the latest platforms and technologies, techniques for creating engaging content, expert advice on influencer marketing, AI-driven automation, and video marketing. The book is full of real-life examples and actionable tips that help you develop winning strategies ...
This is a preview of my best-selling and definitive book on influencer marketing, The Age of Influence.Taking a rational, data-driven approach to influencer marketing, this book will help you: redefine what exactly an influencer – and influencer marketing – really is, the hidden powers that ...
To help scale your business, learn about influencer marketing here: Influence: The Psychology of Persuasionby Robert P. Cialdini Influence by Robert B. Cialdini 33 min reading time audio version available Get the key ideas on BlinkistBuy on Amazon ...
Influence the key influencers to compound your efforts Create more evangelists Create a cool business building ecosystem around your product 29. The Art of War by Ralph Sawyer View on Amazon The Art of War, by Ralph Sawyer, is a book about military strategy, written in China around 500 BC...
3. Invest in influencer marketing We’re in the creator economy—another name for influencer marketing. The truth is every niche has influencers. It doesn’t have to be someone shouting in front of a camera and getting engagements, but there are individuals with considerable influence in every...
For those that have read The Age of Influence or my blog posts on influencer marketing, you know that I take a very broad and holistic perspective when it comes to the topic of who is an influencer in social media. It is not only those people that you have never heard of yet somehow...
Social influencers post on popular platforms like Facebook, Instagram, YouTube, TikTok, SnapChat, or even Medium or Quora to build their following. You can read more oninfluencer marketing vs affiliate marketing hereto better understand the difference. ...
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