Vincent Augustine D’Souza was a multifaceted individual, serving as a co-founder, blogger, author, novelist, and quiz master of the site go4quiz.com. His legacy lives on through his diverse contributions to literature and knowledge dissemination. Renowned for his insightful commentary, Vincent cov...
Kohl’s took Black Friday as an opportunity to engage its X followers with a fun challenge. A sweepstakes contest encouraged customers to share their answers to a trivia question for the chance to win a $500 gift card. As a result, the brand generated lots of likes and shares, which incr...
Buying from Black-owned shops, stores and brands is one of the many ways to be an ally and show support to a community that has been deeply affected by systemic racism (FYI: Black business owners are turned down for loans twice as often). Your money can make a difference, especially whe...
Use your social channels to ask questions, encourage shares, and open up a dialogue. Attract new customers Black Friday is a great time to attract and retain new customers—your social channels provide the perfect platform for reaching and converting more shoppers. Build trust and loyalty The ...
A sweepstakes contest encouraged customers to share their answers to a trivia question for the chance to win a $500 gift card. As a result, the brand generated lots of likes and shares, which increased the visibility of the social media campaign. Tweet with both #BlackFriday and #Kohls...