Even though the Black Friday weekend had even more shopping hours this year — thanks to merchants opening their stores on Thanksgiving Day itself — sales slumped enough that some industry executives are worried that it’s a harbinger for how the overall holiday shopping season wi...
In this article, we explore Black Friday trends using historical data from Katana customers, supplemented by some external sources, to help you optimize your sales and inventory management for Black Friday, Cyber Monday, and beyond. Black Friday and Cyber Monday in numbers Online sales in the US...
Despite 2022 bringing painful inflation and a record-breaking cost of living increase, Black Friday remained strong. Spending was still high, although there wasn’t a large increase in purchases like there normally is. Online sales rose just 2.3% this year. Equally, the online conversation around...
In 2024, when AI has found its way to most business operations, the numbers will be even higher. In fact, almost 50% of our respondents agree that AI will have a great influence on this year’s sales. The positive impact of AI on Black Friday sales is clear. The integration of AI ...
On Black Friday 2024, U.S. ecommerce sales hit $10.8 billion, according to Adobe Analytics data. Ecommerce sales on Black Friday grew 10.2% year over year, Adobe’s analysts assessed. That’s both more total sales and faster year-over-year growth than Thanksgiving ecommerce sales on Nov...
Black Friday keywords, phrases, and hashtagsin the 30 days leading up to Black Friday 2022. And while that volume is significant, it wasdown by 3% year over year(YoY). Similarly, mentions the day of Black Friday 2022 (November 25) were2% lower than on Black Friday last year(November ...
Discover the latest Black Friday statistics and trends you need to know to prepare for the West’s biggest shopping holiday. Uncover Black Friday sales volumes, consumer trends, retail marketing strategies, the hottest product categories, and more. ...
How much do sales increase during Black Friday? AcrossBlack FridayandCyber Mondayweekend, Shopify merchants collectively made$7.5 billion in sales in 2022, up 12%from 2021. Does Black Friday affect brick-and-mortar stores? Despite a dip infoot trafficfor physical stores during the pandemic, Black...
Retailers will be running their Black Friday sales online on Thanksgiving Day. And those with brick-and-mortar locations might even have curbside pickup options. We'll share the announcements as soon as we know the details.3. Spending & numbers predictions: Black Friday 2022 spending will be ...
Online Black Friday sales in the United States topped a record-breaking $9.12 billion this year, according to Adobe Analytics, kicking off a solid start to the holiday shopping season despite inflation and other economic concerns. Adobe, which tracks sales on retailer websites, said that this ...