Related:How to get the best seats on Southwest Airlines Charge your way to status When I had my Southwest Rapid Rewards Premier Credit Card, I used it to charge all my flights, along with the airline's hotel and car-rental partners. I signed up for the Southwest shopping plug-in and jo...
- Herb Kelleher, Southwest Airlines, 'USA Today,' 8 June 1994. "The worst sort of business is one that grows rapidly, requires significant capital to engender the growth, and then earns little or no money. Think airlines. Here a durable competitive advantage has proven elusive ever since ...