Often, you’ll see this in practice by using breadcrumbs, where a user is shown the current page’s parent page. Here’s an example of that on an e-commerce store called Projectorpoint. You also sometimes see hierarchical navigation in the form of sidebar links. For example, on Sephora,...
In this post, we'll cover the dangers, opportunities and optimization tactics that can best ensure success. The best part? These practices aren't just good for SEO, they're great for usability and user experience too! Why is Pagination an SEO Issue? Pagination, the practice of segmenting ...
When that happens to me, I tell search crawlers which webpage I want to appear on Google Search. More specifically, I usecanonical tags, a classic technical SEO practice. Making the Most of URLs When I’m scrolling on my phone, I’m not analyzing the URLs I click on. I just tap awa...
While self-referencing canonical tags aren’t vital, Google’s John Mueller says they’re a ‘great practice.’ However, Mueller also adds: “It’s not critical to have a self-referencing canonical tag on a page, but it does make it easier for us to pick exactly the URL that you wan...
Speed remains a vital SEO best practice. Not only is it a factor in Google’s Core Web Vitals ranking metrics, but a slow page speed can lead to a high bounce rate. Images and video are two features that can affect page speed since these tend to be larger files. More — and larger...
3. Website Builder Platforms For Easy SEO Understanding how to choose the best way to create an online presence is a best practice for SEO. One of the ways tocreate an online presence is with a SaaS website builder platform. Not too long ago, SaaS website builder platforms were great fo...
URLs in SEO play a crucial role in informing users and search engines about the content and structure of a webpage. Google says to avoid using long URLs because they may intimidate searchers. Therefore, using the exact target query as the URL isn’t always best practice. ...
The best practice is to keep your alt tags to a few phrases, describing the image as literally as you can. Keyword stuffing and overly long alt tags are viewed by Google as a red flag.See if your page has missing alt tags with free WebSite Auditor...
To execute this blog design best practice properly, you’ll want to limit the number of categories to around three to five. Too many categories will make it difficult for visitors to find what they’re looking for, which defeats the purpose. ...
So, as a best practice, you should use dynamic sitemaps if you have a large website. Conclusion Sitemaps are powerful and are a foundation of SEO. You should use sitemaps to improve your site’s rankings by helping search engines crawl your website more intelligently. However, there are cer...