You may also need to set up a section for related products or items frequently bought together. This practice encourages upselling and cross-selling, which can lead to a better user experience and higher overall revenue. 4. Optimize Your Store for SEO As of today, there are more than 9.1 ...
Another user-experience best practice is to make sure all pages of your site are within a few clicks of your homepage. For e-commerce, you want people to find the product they’re looking for as fast as possible. You can do that by organizing products into broad categories, then narrowi...
For example, possible gifting options on an e-commerce site can include, but are not limited to, the following: Custom gift messages (complimentary or for a fee) Gift wrapping and gift boxes Gifting-specific shipping options Price tag removal Gift receipts As the exact names and definitions of...
Whether building an e-commerce business or planning digital marketing, DHL's e-commerce best practice guides will help you to develop a winning strategy.
Using recyclable packaging is an example of a sustainable packaging practice. A comprehensive sustainable packaging strategy also looks at the environmental and human impacts of the entire life cycle of a packaging system, including the effects of raw material sourcing and manufacturing and shipping ...
Building backlinks to your website is an important ecommerce SEO best practice, and building relationships with other brands is one of the best ways to do it. You’re going to have to create content that’s worth linking to. And once you create that content, then you can build the rela...
Explore B2B ecommerce evolution, key strategies, and future-proofing practices for success. Uncover proven industry practices and insights for your excellence.
This practice not only helps maintain a steady cash flow but also fosters a more reliable and respectful business relationship. Address disputes promptly. Sometime along the way, it’s likely that a customer will dispute a payment. However, this is an opportunity for your business to demonstrate...
E-commerce best practice is essentially about giving your customers the highest quality service. They need to feel reassured that it’s safe and easy to buy from your brand. There should be an emphasis on simplicity throughout. The fact is, the more complicated your site is, the slower it...
10. Keep the Same URL for Seasonal Pages It’s a common practice to create a new page for every seasonal promotion or product. The problem with this practice is that it never allows a page to accumulate link equity and rank in search engines. That’s why we recommend keeping the same ...