We search the web, contact brands and agencies, and evaluate the designs worthy of being part of our collection. To be acknowledged among the best logo designs, one must master innovation, trends, impact, functionality, and most importantly, brand recognition. Designs that manage to transcend ...
There are so many makeup brands on the market—not to mention new ones launching all the time—that it can make even the most seasoned beauty editor’s head spin. While at times overwhelming, the plus side is more products now than ever before cater to a wider range of style preferences...
Makeup has long served as a bold means of self-expression and creativity, enabling people to transform their appearance and convey their individuality. Beyond the transformative powers of lipsticks, eyeshadows, and powders, makeup brands themselves have tapped into the importance ofvisual branding. T...
The brand:If you’re anything like us, this was likely one of the first “real” makeup brands you used, a department store staple that launched all the way back in 1991. Back then, it was one of the few brands doing “natural” makeup—nude lipsticks, neutral shadows, lightweight fo...
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Finding the best makeup brands for teens can be daunting, so we're here to unravel the mystery of what's hot (and good quality) right now.
From professional brushes to options for budget shoppers, experts say these are the best makeup brush sets for everyone, from beginner to expert.
These are the best powder, liquid, and cream mineral foundations for sensitive and acne-prone skin. Mineral makeup has anti-inflammatory and antibacterial properties that make it suitable for all skin types.
Clean makeup brands are everywhere but these 14 brands meet Allure's Clean Standard and are free of 14 ingredient classes like parabens, talc, and mineral oil.
Looking to make the switch to an animal-friendly beauty routine? Start with one of these 15 best vegan (and cruelty-free!) makeup products and brands.