For every interest area out there, you can expect to find dozens of newsletter options. Google something like “home improvement” and “newsletter” to find ones that interest you. Or think of brands or organizations you trust. Chances are they have a consumer newsletter you can subscribe to....
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Calls-to-action: Educational content can still drive business -- guide visitors gently toward the next step, whether it's signing up for a newsletter or downloading a whitepaper. Consistency Is Key for B2B Blogs A B2B company must maintain a frequently updated and relevant blog to attract more...
B2B transactions tend to involve higher average order values, resulting in higher stakes. A single bad transaction can reflect poorly on the supplier. B2B businesses looking to integrate marketplaces into their e-commerce strategy will need to weigh up the benefits and risks involved. In some case...
Like we said, we could go on for a while here, but we’ll spare you to get to the good stuff —our favorite newsletter examples. To make a long story short, by developing a compelling newsletter that gets opened, read and inspires action, you’ll be well on your way to nailing your...
Examples of B2B sales B2B sales can happen differently based on the type of company and industry involved. Here are four examples of B2B sales you are likely to see: Manufacturing Manufacturing B2B sales involves a company that either sells supplies or raw materials to another company that manufa...
No single email newsletter software is “the best of them all.” There’s only the software that’s best for you… And we’re here to help you find which one is best aligned with your specific marketing needs. So, let’s dig into 10 of the best newsletter platforms on the market and...
But where do you start when deciding to design and create an email newsletter? How do you write a newsletter introduction? Let's look at some newsletter introduction examples, why your intros are so important, and how they can help drive results for your business. Table of contents 01 Why ...
The “fact or fiction” angle helps pique potential readers’ interest, whether they see the post in Atlassian’s blog, newsletter, social media feeds, or elsewhere. But the topic has a lot of search demand, too. According to Semrush’sOrganic Researchtool, the post generates 10.4K monthly...
That’s it! With these best practices and examples in mind, you’re ready to plan a B2B email marketing strategy to help you generate more leads, convert those leads into customers, and keep customers coming back again and again. Want to learn more about email marketing? Here are a few ...