But we’ve beencollecting data on the state of video marketingsince 2015 and the evidence shows that video is becoming more and more of an integral part of any successful marketing strategy. The data shows that91% of businesses are already using video as a marketing tool, so you should have...
Video marketingis the use of video content to advertise products, engage customers and generate brand awareness. Organizations have relied on this medium since the inception of TV ads in the 1940s, yet it hasevolvedsignificantly. Modern marketers now use many channels, like websites, social media...
With billions of viewers now glued tovideo content, there has never been a more vital time for brands to invest in video marketing strategies and tap into this demand. Types of Video Content Marketing We've discovered that videos can educate and inspire audiences in many creative ways. But wh...
Video marketing is a relatively new concept in marketing. As such, not many small businesses have integrated videos into their marketing campaigns. These companies miss out on benefits of video marketing that we’ll highlight at length in this piece. Video marketing is effective for businesses, b...
Video marketing is not just about online viewership. More so, it complements other mediums and your business’s A&P strategy. Weaved into the videos can be announcements of roadshows; promotion of contests; celebration of company milestones and more. ...
Five Marketing Benefits of a Killer Intro Video Here are the benefits of using an intro video for your marketing. It places your value proposition. An intro video bares the intent of your video in front of the audience. Who are you?
With the rise of social media and video-sharing platforms, video marketing has proven to be a valuable tool for businesses to build brand awareness, connect with their target audience and increase sales. Video ads can ensure that your content is shown to more users faster than educational ...
What are the benefits of video ad monetization? And how can a business benefit from this lucrative method of making money from video?
4. Don’t be afraid of video Whether you’re aiming to boost brand awareness, start a conversation on social or showcase a new product,videois a big deal for content marketers. Simple video content – an engaging story with a clear message told in a relatable way – will feel authentic...
YouTube is the most popular video site online, and you can use it to reach millions of potential customers.