Instagram has more than 1 billion active users. That’s why business owners often decide to promote their brand on the platform, knowing that it’s one of the easiest ways to advertise their products and services. Besides being extremely entertaining, Instagram can open a million doors, each l...
Here are 3 benefits of using Instagram for your small business. Benefit 1: Personal touch When I say personal touch, I’m not referring to the color of your office walls or your pretty business cards. What I’m referring to is your personality outside of your business. Like many other ...
In the ever-evolving landscape of digital marketing, businesses are continuously on the lookout for effective strategies to boost their online presence. Among these strategies, Twitter has emerged as a powerhouse platform for business marketing. With its unique characteristics and vast user base, Twitte...
build and maintain the CEO's reputation as an honest broker of information; and influence how a company's business model and priorities are perceived. Originality/value This paper is one of the first to explore the implications of the use by CEO's of their personal Twitter account for corpora...
Every role and business area requires its own specific set of skills and personal attributes. Some of the qualities and attributes we look for include: An awareness of risk and a commitment to safety for yourself and those around you Good communication skills and the ability to facilitate collabo...
When we are coming up with a kit, we keep it as general possible to target as wide of an audience as possible. You'll also learn How to create product kits for your own business How to set customer expectations when you are shipping from multiple vendors. How to find and evaluate wri...
Email automation platforms allow you to set up entire email flows that adjust based on user actions or inaction. For instance,SendPulseoffers a library of ready-made automation templates that you can customize for your business. One popular example is the “Feedback after purchase” flow. Here’...
or pictures of dinners. In this two part mini-series about social media, we’ll go through some of the benefits of using social media to accomplish your business goals, as well as some strategic guidelines for social media use. So, why else should your business even consider using social ...
It's not a question ofifyou will use live chat for your business, but rather a question ofwhen. So, how long will it be before you start using live chat software? What other live chat software benefits would you like to add?
Brand licensing can be a lucrative way to grow your business—but be aware of these considerations first.