Our digital marketing plan example considers a B2B manufacturing company in the packaging industry and shows how it uses the RACE Framework to analyze its current successes, outline its improvement goals, and create an actionable plan. Reviewing the example while considering your own company will help...
An example of behind-the-scenes B2B referral marketing would be a video marketing agency paying a paid ads agency a commission for each client they send over. As clients of paid ads agencies often need video creative, it makes sense for these two types of agencies to become referral partners...
This digital marketing plan example is aimed at marketing/digital marketing manager of a startup so they can decide the objectives, targets, and deadlines in their digital marketing strategy. Other senior stakeholders at the startup will benefit from reading the example as they will understand the ...
Despite the popularity of marketing automation today, not every business or marketing team truly needs one. So, before you buy into an expensive and robust tool, it’s important to take a step back and assess what your actual needs are. In our experience, you don’t need to invest in B...
B2B marketing is when businesses market their B2B products or services to other businesses. For example, a company that sells office supplies may market to businesses that need to purchase office supplies for their employees. What are the 4 types of B2B? The four types of B2B are product, se...
the secret to a more effective social marketing plan? type: b2b blog update campaign example goal: increase blog traffic and educate subscribers when you get started with content marketing , you surely want a great marketing channel to promote your content and increase your reach. in the case ...
Now that we’ve laid the foundation, let’s dive into real-world examples of B2B influencer marketing. Each of these examples comes with a valuable takeaway to guide your business’s approach. 1. Flock Freight This example from Flock Freight is one of our favoriteinfluencer marketing examplesto...
For example, a basic B2B marketing strategy might say: "Our goal is to grow signups to one million over the next 12 months. We’ll do this by targeting tech-savvy salespeople between the ages of 20-50. We’ll target these people across the web by utilizing email marketing campaigns, so...
An example of B2B marketing is the automotive industry, in which most vehicle components are manufactured by specialist suppliers. Original equipment manufacturers (OEMs) leverage B2B to sell parts and accessories to car makers. Other B2B markets include property management, social media marketing, imp...
(Learn more aboutGDPR and email marketing best practices here). Now that's out of the way, let’s get started! 1. Welcome email template Example provided byBuffer First impressions count. A lot. Therefore, if a subscriber signs up to something, whether it is to receive future blog posts...