This master's thesis examines the perceptions of undergraduate college students with regards to their awareness of marketing technologies and practices. Young adults raised in the digital age have a fundamental relationship with the Internet, social media and digitally based advertising. To gain insight...
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The study is to analyse the digital marketing techniques used by the customers with respect to construction industry. The study is done in order to gain knowleddoi:10.2139/ssrn.3536351Suganya, R.Rao, BalanageshwaraMonica, Benita.S.Social Science Electronic Publishing...
Digital Marketingis the component of marketing that utilizes the internet and online-based digital technologies such as desktop computers, mobile phones, and other digital media and platforms to promote products and services. (Source:Wikipedia). Over the years, it has received substantial recognition a...
3. Social media marketing Social media has become a huge part of how people spend their time and where they get their information, therefore it’s important to include social media in your digital marketing mix. Social media marketing encompasses everything you do on social media for free — ...
Brent brings a marketing strategist's perspective and an incisive eye for language to ensure all content deliverables for Kuno's clients are compelling and accurate, adhering to brand guidelines and best practices. Prior to joining Kuno, he held several roles in digital marketing, from web developm...
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Just understanding a customer’s needs and wants is no longer enough. You need to know not only what they think and feel about every online interaction with your product, but also what they might do in the future. This is where digital customer journey mapping comes into play. ...
Related:Digital Marketing Tips: Mastering the Online World With rigorous testing and optimisation, paid ads can rapidly amplify brand familiarity metrics across mass consumer pools. Harness the Power of Influencers Influencer marketing has exploded in popularity due to its unique effectiveness in raising...