Bengaluru, February 20, 2024: Ashok Leyland, the Indian flagship of the Hinduja Group and the country’s leading commercial vehicle manufacturer, achieved a significant milestone today with the ground-breaking ceremony to set up a new integrated commercial vehicle plant focused on green mobil...
Ashok Leyland Ashok Leyland is 2nd largest manufacturer of commercial vehicles in India, the 4th largest manufacturer of buses in the world and the 16th largest manufacturer of trucks globally. With a turnover in excess of US $ 2.3 billion (2012-13) and a footprint that extends across 50 co...
Ashok Leyland prices its product competitively. With the entry of Bharat Benz, Ashok Leyland has also started looking at the niche segment in trucking. With added features, higher safety, greater technological application in vehicles, costs have also gone up. But since Ashok Leyland cannot price i...
A Study on Customer Preference towards Heavy Commercial Vehicle in Ashok LeylandThe main objective of this study is to determine the customer preference when buying Heavy commercial Vehicle with various attributes like Mileage, Performance, Serviceability, Resale value,...
The government of Sri Lanka has ordered 2200 buses from Indian vehicle manufacturer Ashok Leyland. This is the one of the largest single bus orders made by the Sri Lankan Transport Board (SLTB) and is part of the government's attempt to modernize its existing fleet and improve the country'...
Ashok Leyland has decided to strengthen its sustainability agenda through its environment, social and governance (ESG) initiatives, in line with global best practices. The Indian commercial vehicle manufacturer has moved NV Balachandar, the current president – HR, communication and CSR,...
Strengths in the SWOT Analysis of Ashok Leyland : The leader in domestic market:Ashok Leyland had a strong market share (28.6%) in the medium and heavy commercial vehicle segment in FY2015. It is the 2ndlargest manufacturer of commercial vehicles in India, also it is the 4thlargest manufactu...