ASDA Rewards App Launch Ahead of the nationwide rollout of their new mobile rewards scheme, UK supermarket ASDA aimed to drive awareness of their new app across the country. Often seeing low engagement rates across their traditional ad-placements on TV, ASDA sought higher impact ad-formats which...
Katie Walley, senior director Asda Money & Mobile, said: “We’re always looking to make shopping that little bit more rewarding for our customers, which is why we are launching a credit card in conjunction with our new digital loyalty app – Asda Rewards. By using the new Asda Money Cred...