Artificial intelligence marketing solutions developed using machine learning will help digital marketers to derive valuable insights from this massive quantity of data. The use of ML in digital marketing help to identify market trends, predict demand, and provide customer-oriented services. Hence, adoptio...
offerings (Kumar et al., 2019). The existing body of research on marketing is rich with studies assessing the effects and the application of several technologies on marketing performance. However, only in recent years has research positioned at the intersection of Artificial Intelligence (AI) and ...
Artificial intelligence (AI) market size reached US$ 92.6 Billion in 2023 to reach a value of US$ 737.1 Billion by 2032 at a CAGR of 24.9% during 2024-2032.
Monitoring negative sentiments in real-time, choosing the right influencers and ambassadors and providing proactive customer care–all this can be achieved seamlessly with AI marketing tools. Competitive intelligence AI tools can help you spot opportunities to improve your products and offerings, and fil...
joins Chris for an enlightening discussion about the path towards trustworthy AI. Together they explore NIST’s ‘AI Risk Management Framework’ (AI RMF) within the context of the White House’s ‘Executive Order on the Safe, Secure, and Trustworthy Development and Use of Artificial Intelligence...
A holistic analysis of drivers will help companies refine their marketing strategies to gain a competitive advantage. Key Market Drivers The prevention of fraud and malicious attacks is notably driving AI market growth. In the healthcare sector, artificial intelligence is increasingly being utilized for...
In August 2023, the team of the Intersectoral Center for Technology Transfer and the Research Center in the Fieldof IIUnnivalenceInnopolisprepared an open patent and marketing report "Application of artificial intelligence in priority sectors of the economy." In particular, experts have identified seve...
Integrating artificial intelligence into marketing processes enables businesses to enhance the level of personalization in offerings to customers, automate competitive analysis processes, and respond quickly to changes in the market environment. The research concludes that the use of machine learning ...
Artificial Intelligence (AI) Market by Technology (ML, NLP, Context-aware AI, Computer Vision), Software (Type (Discriminative AI, Generative AI), No-code AI, Low-code AI), Hardware (Accelerators, Processors, Memory, Networking) - Global Forecast to 2030 ...
Artificial intelligence (AI) is the development, deployment, and maintenance of computational systems that can replicate certain types of human intelligence. Currently, this aspect ofcomputer scienceis focused on creatingalgorithmsand programmingmachine learning(ML) models that cananalyze vast amounts of ...