Amazon announced Thursday that the price of its Prime subscription service is set to increase. It's the first Prime cost increasesince 2018, and comes at a time when people are morereliant on deliveriesthan ever following two years of pandemic life. ...
Amazon Raises Prime Subscription Price To $99 A YearAmazon said it would raise the rate for Prime membership to $99 a year from $79, the first price increase in the shipping and video-streaming service's nine-year history.Greg Bensinger...
Amazon says the increase will pay for the "continued expansion" of Prime perks, along with higher employee salaries and more expensive shipping costs. Amazon hasn't said whether the Prime price change will apply in other countries. An Amazon Prime subscription includes "free" one-day shipping on...
Amazon is raising prices for its Prime subscription service in the U.K. and across Europe as the e-commerce giant grapples with the effects of rising inflation. In the U.K., Amazon is set to hike the annual price of a Prime membership to £95 ($114), up from £79, representing ...
Amazon Prime is getting pricier in Europe in a big way. On Tuesday, Amazon started sending users notifications in several European countries that prices for Amazon Prime are going up. For example, in the UK, the monthly Prime subscription will increase from £7.99 to £8.99, while the yea...
A price increase justified by Amazon Here are the new Amazon Prime subscription prices: 6.99 euros per month compared to 5.99 euros per month before 69.90 euros per year against 49 euros per year After a quick calculation, it is clear that Amazon is looking to get paid annually (the monthly...
Amazon's Prime membership will become more expensive later this month, with the company citing growing wages and transportation costs to justify the price increase. The online retail giant announced the Prime subscription price hike as it reported strong fourth-quarter sales on Thursday. Amazon drew...
Amazon Prime started out as a subscription for free shipping for online orders, but over the years has expanded into other benefits and categories, like extra features on Twitch and Prime Video. The ever-increasing benefits in turn has helped Amazon justify increased prices for Prime, and now ...
The change is the first time Amazon has upped the cost of an annual Prime subscription since 2014. The price was originally $79 before it increased to $99 that year. The company already increased the cost of a monthly Prime membership earlier this year. That service, which is for users...
Amazon is hugely popular in the UK, and market research firm Kantar says more than 50 percent of households have an Amazon Prime subscription. Reuters reports that Amazon blames the price increases on “increased inflation and operating costs.” The price change announcement comes just days before...