Automatic targetingis the easiest and quickest way to get started with Sponsored Products campaigns. We’ll do the work of matching your ads to keywords and products, saving you time and providing you with important insights. Keyword targeting, for Sponsored Products and Sponsored Brands campaigns,...
Targeting uses keywords and products to show your ads on search and detail pages to relevant shoppers. For Sponsored Products campaigns, there are 2 types of targeting: automatic and manual. Was this video helpful? Select feedback Available multilanguage captions are best viewed in the Google Ch...
If you started out using automatic targeting, try making some adjustments to keywords, match types, product targeting, and more. Optimize your bids. Wait about two weeks after the launch of your campaign and then try getting more advanced with your bidding strategy based on what’s working and...
一旦你选择了产品,Automatic targeting就会帮助你自动找到关键字,直接保存就可以了。如果选择Manual targeting,就会显示推荐的关键字,可以自己添加。 在Campaign设置好之后,买家可以在一小时后开始点击。 注意listing必须先有BuyBox才显示广告。 怎样使用Sponsor Ads来优化你的历史记录? 在亚马逊网站上首次做广告时,建议首先...
而如果你真的对于广告毫无头绪,也可以使用Sponsored Product Automatic Targeting 的功能,来为你找到关键词与产品。Close Match 和Loose Match 比较偏向根据使用者搜索的字词来做锁定;而Substitutes 和Complements 则比较偏向ASIN 或是加购商品做锁定。 因此在设定的时候可以先将前面两者为一组、后面两者为一组,做较广泛...
所以测试之后,用 Manual targeting 设立另一个 Ad group,只放转换率高的单词,并提高竞标点击预算,才能达到最好的广告转换效果。 除了广告之外,在建立Listing填写search terms时,可以将从Sponsor Ads的Automatic targeting 功能得到的亚马逊提供的关键词填写到search terms上去。 更多内容请联系 Lily-15818756997...
The main ones are: Automatic targeting Dynamic bidding Suggested bids matches the ad to a search term used by a shopper looking for the product in the commonly used local language. After that, it’s time to select a bidding strategy. With ’Dynamic bids – up and down’, Amazon Ads ...
选择Manual targeting 的话,会出现建议关键字(如下图),可以自行添加。 Campaign设置好之后,一小时候即可开始供买家点击。 注意您的listing必须要有Buy Box才会显示您的广告,出现以下警示表示广告无法显示。 如何利用Sponsor Ads来优化您的Listing? 第一次做亚马逊站内广告时,建议方式是先使用Automatic targeting,观察哪些...
It is mandatory that you create at least one ad group for your automatic targeting campaign. This is a Seller example; for Vendor, change the SKU column to ASIN. You can copy-paste the example below in a spreadsheet and make edits to get started quickly. Please make sure that doing so ...
* Automatic targeting: Automatic targeting for Sponsored Products is a targeting option that lets Amazon Ads automatically match your ads to keywords and products and is an easy way to create campaigns anywhere. For your ad creative: Amazon Ads localization services: Use this service to localize ...