Use power words or call-to-action phrases that provoke emotion, enthusiasm and a response. Here are some examples of power words: free, cheap, sale, special offer, time limited offer, tricks, you, tips, enhance, discover, fact, learn, at last, free shipping, etc. Here are some examples...
To illustrate how Google decides whether a site’s “sole or primary purpose” is to show other ads, they’ve provided some handy examples of ‘what’s acceptable’: Here’s the example they show of an “OK” use of Adsense on an Adwords lander: Now, here’s the example they give of...
To illustrate how Google decides whether a site’s “sole or primary purpose” is to show other ads, they’ve provided some handy examples of ‘what’s acceptable’: Here’s the example they show of an “OK” use of Adsense on an Adwords lander: Now, here’s the example they give of...
You can read more about each of these tips including examples and instructions at www.google.com/adwords/tactics and you can also view these tactics in a pdf format at www.google.com/adwords/tactics/top_tactics.pdf. We hope these tactics will help you continue to see good returns from your...
now know your Google Ads cost per click needs to be less than $3.90. Once you calculate your Max CPC, then you can compare the Max CPC for your dental practice to the estimated cost per click for each keyword shown in the Keyword Planner. Here are a few examples of this in action: ...
To illustrate how Google decides whether a site’s “sole or primary purpose” is to show other ads, they’ve provided some handy examples of ‘what’s acceptable’: Here’s the example they show of an “OK” use of Adsense on an Adwords lander: ...
Here are some examples of common policy violations we saw amongbad sitesin 2016: We took action on 47,000 sites for promoting content and products related to weight-loss scams. We took action on more than 15,000 sites for unwanted software and disabled 900,000 ads for containing malware. ...
But Google isn’t willing to just rest on its laurels and let the money role in; it is making constant tweaks. We have seen two pretty big examples of those changes recently yet there will always remain ways in which a company can improve their PPC campaigns. ...
Here are a few examples: Using the Wrong Keyword MatchWe’ve all heard of keyword match: broad match, phrase match, and exact match, right? Choosing the wrong one will make it more difficult for your ad to reach your audience. For example, broad match will display your ad when someone ...
Our concern is the number of false positives that we routinely see and the difficulty in resolving these issues due to the inability to just pick up the phone and chat to a Googler. Since Covid, Google now has an “ask for a call” option. It appears that support is now based in Ind...