141Advertising Sales Promotion14Chapter141Advertising Sales PromoAdvertising is the structured and composed nonpersonal
2) sales promotion 促销;销售推广;销售促进3) sales promotion 销售促进 1. How to increase the benefits of sales promotion and prevent them from harming an enterprise?The article aimed at solving the problem by applying motivation theory to sales promotion. 企业如何在促销中趋利避害 ?本文...
Advertising&SalesPromotion Advertising&SalesPromotion Advertisingisthestructuredandcomposednon-personalcommunicationofinformation,usuallypaidforandusuallypersuasiveinnature,aboutorganisations,products,services,ideasbyidentifiedsponsorsthroughvariousmedia.First,advertisingisahighlystructuredformofcommunicationandemploysbothverbaland...
Managerial implications and areas for future study are discussed.doi:10.1108/10610420010356984Low, George S.Mohr, Jakki J.Journal of Product & Brand ManagementLOW, G.S. y MOHR, J.J. (2000), "Advertising vs. Sales promotion: a brand management perspective", en Journal of Product & Brand ...
Advertising&SalesPromotion Advertising&SalesPromotion Advertisingisthestructuredandcomposednon-personalcommunicationofinformation,usuallypaidforandusuallypersuasiveinnature,aboutorganisations,products,services,ideasbyidentifiedsponsorsthroughvariousmedia.First,advertisingisahighlystructuredformofcommunicationandemploysbothverbaland...
网络广告和销售促进;广告及促销;广告和促销 网络释义 1. 广告和销售促进 sale - 英汉词典 ... sale proceeds 销售收益advertising and sales promotion广告和销售促进catalogue sales 目录销售 ... cn.wordmind.com|基于124个网页 2. 广告及促销 各科系分析... ... 行销学( Marketing) -广告及促销(Advertisin...
Marketing is how a company targets a product or service to its most likely consumers. Marketers create strategies that address what is known as the 4 Ps of Marketing: Product, Price, Place and Promotion. Advertising, public relations and sales promotion
定价:$ 98.25 ISBN:9781111573232 豆瓣评分 目前无人评价 评价: 写笔记 写书评 加入购书单 分享到 内容简介· ··· Is advertising an area of interest for you? "Advertising And Sakes Promotion" is a comprehensive introduction to the principles and practices of advertising. The course explores the so...
1. 广告推广和销售演示 一、广告推广和销售演示(Advertising Promotion and Sales Presentation) 美国报纸营销部门的职能之一就是进行广告推广, …blog.sina.com.cn|基于2个网页 例句 释义: 全部,广告推广和销售演示 更多例句筛选 1. Advertising Promotion and Sales Presentation 一、广告推广和销售演示 blog.sina....
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