Therefore, the main objective of this study was to explore progress made by advertising agencies towards transformation in Cape Town, as well as the challenges and benefits that result from implementing BEE measures. The aforementioned was thoroughly examined by utilising a multiple case study approach...
The Premier Digital Marketing, Media and Advertising Conference & Exhibition in Africa held annually in Cape Town, South Africa! Join your peers for 2 days jam packed with digital marketing best practices, latest trends and strategy, also check out the n
9. Compliance You will (and will require your end users to) comply with all applicable laws, rules, regulations, orders, and other requirements of governmental agencies and relevant data protection rules (together, "Laws") in any activity using or related to the Program Materials. Without limiti...
We used to work for the clients of big agencies. Now we just work for clients. With the middleman gone we charge a lot less for the same product. There are downsides to buying direct, of course. We don't have secretaries, fancy lounges, or expense accounts. Sorry. We don't smoke ...
A prestigious, industry-first initiative focused on digital marketing, IDMA recognizes, celebrates and encourages the stellar work done by brands and agencies in the digital media space. This year, the 13th edition of IDMA saw an overwhelming 1200 entries, carefully deliberated by the esteemed pane...
The major rating agencies are Fitch Ratings, Standard & Poor's and Moody's Investors Service. Raw land Unimproved land that remains in its natural state. Raw space Unimproved shell space in a building. Real Assets Real assets are often defined as physical or tangible assets that have ...
because we have contacts with agencies, its not easy to sell, just one or two billboards, co-operates go for campaigns, hence its easier to do a 20-30 billboard exposure, than just 1-2, it cost about 120k to put up one billboard, so you can expect returns after 8 months, if ...
DSP: Demand Side Platform - these are the brokers which have relationships with advertisers and ad agencies. The ad inventory bids for placement in the exchange. Bidding Ad Auction: the marketplace of ads and mediator between the DSP and SSP. DSP makes inquiry to SSP SSP states its avai...
Agencies Hear from agency leaders across media, creative, digital, social and more. Learn about their market conditions and challenges, their ideation processes and the client opportunities they are seeing. Event Zones Here’s a peek at what you will see at DigiMarCon: ...
Subaru of America dismissed its creative and media agencies unexpectedly today and is moving its account, with spending each year estimated at $150 million, to Carmichael Lynch in Minneapolis, part of the Interpublic Group of Companies. The agencies losing their Subaru assignments, effective when ...