Preferred Ethnicity of Baby:Asian, Caucasian / Asian, Caucasian, Caucasian / Hispanic, Caucasian / Indian, Caucasian / Middle Eastern, Caucasian / Native American, Caucasian / Pacific Islander, Hispanic, Hispanic / Middle Eastern, Hispanic / Native American, Hispanic / Pacific Islander, Indian, Midd...
we saw a 12% increase in Baby Boomer TikTok users, and we can expect to see another 11% increase in the next. And so I want to be clear that we're still talking about a pretty small amount of the population, about 9 million