Some have reported wearing light-hearted masks to make them seem more approachable (McNary, 2020). Given that consumers and frontline service personnel alike may be wearing masks for some time to come, understanding consumers’ responses to wearing facemasks, as well as to face masks on others...
In order to accommodate the demands of learning responses to these problems, an approach based on satisficing is developed. It assumes that the concept of the zone of proximal development (ZPD; [1,2]) can be operationalized for use in AIS [3,4]. Extending this idea, the ZPD can then be...
being; (3) organisational management; (4) environmental behaviour; (5) social justice; and (6) knowledge production. As new concepts and approaches emerge, they require critical construct validation and empirical testing. The importance of further investigation is supported by a complementary empirical...