BUSINESS ENTERPRISE test no Searches for accounts based on test or non-test. true: for test account false: for non-test account If not specified, searches for both test and non-test accounts. Note that this parameter is unique in being associated with a single scalar boolean (true ...
As we might expect, multi-level blocking is the only way to fully mitigate the full suite of risks associated with ad fraud, serving to block invalid traffic as it is detected. Much hope was placed in industry-led Ads.txt – a system which allows publishers to list companies authorised to...
For instance full-stack, 360 monetization platforms often include automated campaign management and delivery features. Leaning into automation can save time and leave space for data analysis and creativity. Better data analysis can improve future campaign performance and creative thinking can lead to ...
Unilever ousts CEO, elevates CFO in push for faster growth 4 days ago Nadja Bellan-White on why diversity isn’t a political gesture, it’s a business imperative 5 days ago Ad tech pulls media into data clean rooms as brands demand transparency ...
Read the full case study here. Best Self Co Sometimes the time of year really matters when it comes to your promotions, and the ad surrounding this intimacy deck shows that. During the month of January, directly ahead of Valentine’s Day in mid-February, this ad saw an 11% increase in...
Sell in person. Point of Sale (POS) Sell globally. International sales Sell wholesale & direct. Business-to-business (B2B) Market Market your business. Reach & retain customers Market across social. Social media integrations Chat with customers. ...
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Viewers get a full recap of a real-life customer experience. Her recommendation feels personal, almost like an endorsement from a trusty friend. The Lesson: Tell a story. Part of what makes this ad appealing is that it takes you on a narrative journey with the main character. You’re ...
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•When your audience sees a carousel in the feed, the first card will be in full view, and the second card will be in partial view. •Try different images on the first two cards, mix the order of the rest of the cards, monitor card performance, and update the order to feature ca...