全球营销策略(Global Marketing Strategy)的核心是在全球范围内实现品牌和产品的一致性,同时适应不同市场的本地需求。对各选项的分析如下: - **A. Uniformity(统一性)**:强调全球标准化,例如统一品牌形象、产品设计等,但可能忽视本地市场的特殊需求,并非“主要”特征。 - **B. Flexibility(灵活性)**:
A documented marketing strategy directly impacts your success as a business owner, whether you’re ascrappy startupor established business. But when you’re developing your strategy, it’s easy to feel overwhelmed by conflicting advice and endless tactics. This guide simplifies the process, with in...
Owned, earned, and paid media in a digital marketing strategy A successful digital marketing strategy makes the most of three types of media: Owned media This refers to channels and formats you create, publish, and fully control, like blog posts, YouTube videos, product pages, and social medi...
the strategy has a good effect C. the strategy is easy to work D. the strategy can work well 相关知识点: 试题来源: 解析 B。此题考查对句型的准确理解。“The marketing strategy works well”指营销策略效果好,B选项“has a good effect”有好的效果,意思相符。A选项“is good for working”语法...
2.2. Shein’s marketing strategy on YouTube The e-tailing platform has created an environment that allows shoppers to feel smart and savvy to find the perfect outfit in style. The sheer range of items sold through the store and the fact that not everything is always in stock create a some...
the target market and anticipating potential challenges. For example, a GTM strategy can be used to identify marketing channels with the highest potential for return on investment. Likewise, it also covers product positioning, the logistics of sales channels and product distribution before a product ...
When a company faces choosing a target marketing strategy, its choices are limited by factors related to company resources, the degree of product variability, and the product’s life cycle.(F) 相关知识点: 试题来源: 解析 F 题目表述认为公司在选择目标市场策略时,其选择仅受公司资源、产品差异化...
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defines the set of customer needs that it seeks to satisfy through its products and services.B.specifies the portfolio of new products that it will try to develop.C.specifies how the market will be segmented and how the product will be positioned, priced, and promoted.D....
Brainstorm improvements: How can you improve problems along the journey and elevate the strengths of your business? Integrate changes: From here, you have the data to drive meaningful innovations, from marketing automation and personalization to a new email marketing strategy. Why do we need custom...