However, venture funds invest mainly in growth-stage startups, AKA scale-ups. They are true startups, but most have gotten past one of the most significant risks for startups: the search for product-market fit. They have tangible proof that people want what they are offering (this proof...
I hope this helped shed some light on a topic that comes up very frequently. If you weren’t aware of these layers of technology working together to help keep your users happier (easier logins; fewer pop-ups) and your org more secure (strong, compound authentication), ...
As the adage goes, “what gets measured gets improved.” Whether I’m aiming to hone my sales skills or I’m managing a team of individual contributors, tracking sales and the activities that lead to them is essential to keeping and closing a healthy pipeline. In my experience, without th...
Marketing automation involves tracking your audience and making the right use of data. Sometimes, it can be overwhelming, but there are times when a simple solution can deliver high results. As you can learn from thiscase study, one tactic includes tracking your subscribers’ website behavior. I...
However, venture funds invest mainly in growth-stage startups, AKA scale-ups. They are true startups, but most have gotten past one of the most significant risks for startups: the search for product-market fit. They have tangible proof that people want what they are offering (this proof...