If the community name is broad (meaning lots of other communities/businesses share that same name), you’re probably going to be showing up on page 2 or 3 of Google search results. The Fix:Make sure you have claimed, and more importantly, optimized your GMB listing (Google My Business)....
2. AdWords doesn't line up to reality, or even Google Trends! Worse, number two, AdWords doesn't line up to reality with itself. I'll show you what I mean. So let's go over to Google Trends. Great tool, by the way. I'm going to talk about that in a second. But I plugged...
However, don’t overstuff the domain with too many keywords—keep it natural and brand-focused. Tip: Use tools like Google Keyword Planner to find high-ranking keywords that could fit your desired domain name. 3. Avoid Special Characters Numbers, hyphens and other special characters can make ...
You don’t need separate pages on your site for “choosing a blue widget,”“how to choose a blue widget” and “choosing blue widgets,” and Google definitely doesn’t need them in their index. URL pruning = (Improve it or remove it) When it comes to low-quality content dragging do...
Google states that when using hreflang, you should “specify a canonical page in the same language, or the best possible substitute language if a canonical doesn’t exist for the same language.” Mistake #6: Having multiple rel=canonical tags Having multiple rel=canonical tags will cause them ...
After launching your blog, you can add elements to your blog to please both readers and Google. Those elements range from quick supplements, such as adding quality visuals to your blog posts, to doing intensive keyword research for SEO purposes. To get a full sense of how to boost your blo...
Case studies and theory can be misleading. Reality doesn’t always follow a logic, and there are always outliers. But there’s a growing body of benchmark data that proves thatgood reviews do empirically lead to increased revenue. A study by theHarvard Business Schoolfound that online reviews...
Meanwhile, an April 2017 survey of 1,111 UK internet usersby Mumsnet and Saatchi & Saatchifound that people were particularly irritated by retargeted ads. Just 6% of respondents said they liked them. In contrast, about a third said they didn't. ...
Some users don’t like the high costs of these email marketing service providers. In that case, they usually ask us whether it’s even possible to send an email newsletter with WordPress. The answer is YES. If we were doing it, the only way we would set it up is by using theFunnel...
When search engines like Google notice that more people visit a given site, they may consider their content more relevant. In turn, search engines might increase exposure of that website, allowing it to appear closer to the top of the results page. And, of course, the closer to the top ...