Sometimes, brands need variations of the logo. For example, a wordmark features an icon without words. And, a brand mark is a logo without pictures — both can improve brand recognition. Think of McDonald's golden arches or Mastercard's red and yellow circle icons. Both are recognizable wi...
Negative shareholders equity means the company has more debt thanassets, at least according to the values on the balance sheet. In this case, it also means McDonald's used debt to repurchase shares. That strategy can be justified as long as the debt is easily serviceable, and the share pri...
If college doesn’t prepare you for the job market, it’s not worth the cost. Robert K. McMahanMay 1, 2025 Find an Undergrad B-School Look at a college business program's graduate outcomes to see how well it may set you up for career success. ...
The final step in an order’s journey is the last shipping leg and delivery, called the “last mile.” This is usually the most costly and inefficient part of delivery. Last-mile logistics include home grocery delivery from a local store and package delivery by a common carrier. Before the...
While the benefits of pay-as-you-go pricing are clear, the pricing model is not without challenges -- for example, automatic scaling can lead to unexpected costs and complex pricing, and unclear charges can lead to confusion, among others. ...
She adds that student loans are most commonly used to help pay room and board fees. "Don't hesitate to ask the financial aid office," McDonald says. "There's nothing wrong with being the squeaky wheel. If you don't know, keep asking. And there's nothing ...
The combination oftraining and developmentprocesses is essential to foster a motivated and skilled workforce that contributes meaningfully to the company’s success. An example of companies investing significantly in employee training and development is Starbucks. ...
Subscribe You may also be interested in: Cell Phone Reimbursement: Is it Taxable? No Tax on Overtime: Will It Become Law in 2025? What to Know No Tax on Tips: Will It Happen Anytime Soon? Maybe—Here’s the Latest
I still don’t understand why anyone would speed in Maurice. I understand HOW they speed in Maurice. It’s because the speed limit is below where most driver’s feel it should be. The roadway itself can handle traffic at about 10 mph faster than the speed limit allows. However, the cit...
Viral marketing is a sales technique that involves organic or word-of-mouth information about a product or service to spread at an ever-increasing rate. The Internet and the advent of social media have greatly increased the number of viral messages in the form of memes, shares, likes, and ...