Revenue per available room, or RevPAR as it is usually shortened, is a KPI used within the hotel industry to assess financial and business performance. As a metric, it concerns both room revenue and occupancy rate, which makes it an important indicator of a hotel’s overall performance and ...
While RevPAR’s industry popularity makes it easy to compare revenue figures across properties and brands, RevPAR misses the mark for hoteliers looking at profit, not just revenue. As a result, alternative metrics have emerged to help hotels measure performance in terms of growth, profits, and ...
This article presents the views of executives in the hotel industry about using revpar as a measure of a hotel's performance. Michael Wale, senior VP, director of operations for North Western Europe at Starwood Hotels & Resorts, said that revpar focuses only on room revenue, but where there...
Why is your RevPAR important? There are a number of key metrics in the hotel industry that can inform your hotel revenue management strategy and the success of your pricing strategies in relation to direct bookings. RevPAR is among the most revealing metrics because it provides you with a cle...
Now, you’re selling hotel rooms, not lemonade, but the concept still applies. Yield management is about being smart with your resources, understanding the market, and determining a strategy to maximize Revenue per Available Room (RevPAR). This enables you to find the right balance between fill...
Article - Total Revenue Management for the Hotel Industry: What is It and Should You Make the Change? - Total Revenue Management (TRM) has been creating a buzz in the hospitality industry for a while, yet its widespread adoption still lags
Find out all about Hotel Average Daily Rate, including what it is, how to calculate it, when best to use it, and when not to. Read more on the Mews blog.
Ultimately, each feature in your property management system works together to increase your revenue. Revpar is integral to your hotel’s success, and cloud-based solutions can help with the heavy lifting. From promoting your hotel on more OTAs to offering real-time occupancy data, PMS software...
RevPAR only looks at room revenue. It excludes revenue generated in other departments (e.g. spa, F&B, events…) It doesn’t take into consideration the cost of doing business (e.g. operating cost, OTA commissions, etc.) and therefore doesn’t look at a hotel’s overall profitability. ...
Increase in RevPAR and ADR With a cloud hotel PMS, hotels can effectively manage rates and allocation of rooms to various distribution channels, helping to maximize occupancy, rates, and revenue. Enhanced customer lifetime value With a cloud hotel PMS, hotels get a single customer master with ...