Ultimately, the Nike logo has profoundly impacted the success and recognition of the brand. The iconic Swoosh symbol has become synonymous with athleticism, aspiration, and innovation around the world. It’s helped elevate Nike as one of the most valuable and influential brands of all time. The ...
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Nike’s current logo, the lone swoosh, was adopted in 1995. Today, the emblem is understood to stand for athleticism, speed, and quality in clothing design. Frequently mentioned as one of the world’s most recognizable logos, the Nike symbol makes a solid case for simplicity. The Nike Logo...
For a while after 1985, Nike placed its logo in a red square, using white as its central color. Many people are still familiar with the red and white Nike logo color, though the company quickly switched back to a more simplified version of the symbol. Today, the Nike logo is as minima...
Did you know? The “Sunburst” symbol was created in the 1970s as a circular option where asymmetry of the Swoosh logo didn’t work. Since then, in the same nature of our circular design philosophy, we’ve repurposed the logo. Today, when you see this logo, you ...
Thankfully, the logo also works as a general symbol of positivity, so it functions just as well in the 21st century as it did in the 20th. As such, the Swoosh has remained largely unchanged since its creation, but has been used in a variety of different forms over the years, which ...
Did you know? The “Sunburst” symbol was created in the 1970s as a circular option where asymmetry of the Swoosh logo didn’t work. Since then, in the same nature of our circular design philosophy, we’ve repurposed the logo. Today, when you see this logo, you ...
In just spring 2024, Supreme’s all-black Air Max Dn was released before the new silhouette launched on Air Max Day, while Nike x Social Status released four colorways of the fan-favorite Attack “Status Symbol” sneakers. In May, PJ Tucker, the NBA’s most notable sneakerhead, kicked ...
The Air Jordan XX pays tribute to MJ's life and features over 200 icons embedded on the upper, this is AJ20 as told by the Department of Nike Archives
Each unique design carries different icons that represent various emotions — from sorrow and longing to love and connection — through the stages of grief. Iconography throughout the pack includes the moon, a marigold and a hummingbird graphic, a cultural symbol recognizing those departing souls tr...