作者:John Stapleton/Michael J. Thomas 出版社:Gower Publishing Company 副标题:A Guide to Reaching the Consumer Market 出版年:1998-03 定价:USD 99.95 装帧:Hardcover ISBN:9780566077845 豆瓣评分 评价人数不足 评价: 写笔记 写书评 加入购书单 分享到 ...
How to prepare a marketing plan—3rd edition : J. Stapleton Gower Publishing Company Limited, Aldershot, Hampshire, U.K., 299 pp., $42.00.Redes de comunicaciones robustas, Artículodoi:10.1016/0019-8501(84)90009-9Milton ShapiroElsevier Inc....
Through a marketing audit, data on the internal and external environment of a business is gathered and analyzed in a structured and systematic manner, and the results thereof are used to aid the formulation of a marketing strategy. In other words, a business cannot come up with a marketing st...
Without one, even the best marketing ideas end up being like spaghetti thrown at a wall: nothing sticks. The digital marketing plan template in this guide can help you to stay on track—and on budget—as you prepare for another year of creative campaigns and experimental ideas. Click here ...
Aren’t sure how to plan a marketing budget? Check out these six steps you need to follow to create your marketing budget plan!
Aren’t sure how to plan a marketing budget? Check out these six steps you need to follow to create your marketing budget plan!
It’s important to not try to do all of this on your own. Set up a meeting with your marketing team to hash these out. They can tell you what is possible and what is not. Ask everyone to prepare for the meeting by coming up with some of their own objectives, and then go around...
Learn how to create a successful book marketing plan with our expert tips and strategies. Everything from social media to book tours.
Marketing Strategy A significant part of your promotional plan is the strategy you will follow. No matter how strong your product or service is, you will need to study your entry market in order to define how you will reach your target audience. This means that you will need to understand ...
. Content marketing can include informative blog posts, interviews, podcasts with relevant industry figures or supplementary guides on how to use your product best. For example, if you sell cooking supplies, consider posting several fun recipes around the holidays that your tools can help prepare....