Aspiring to be a leader in the snacking industry, Hershey’s is broadening its participation by innovating consumer-centric products and expanding the boundaries of its core confection brands to capture new snacking categories through acquisitions, such as Dot’s Pretzels. A prime example of this st...
, sells and distributes its products under more than 90 brand names in over 80 countries worldwide, including Hershey’s, Reese’s, Kisses, Kit Kat, Jolly Rancher, Twizzlers and Ice Breakers, and salty snacks including SkinnyPop, Sour Strips, Pirate's Booty and Dot's Homestyle Pretzels....
The sweets-maker, which has focused on the term "snackfection" - a blurring of the line between sweet and salty snacks - recently launched Hershey's and Reese's popped snack mix and chocolate dipped pretzels. Snacks have been a rare point of growth for food companies, as U.S. consumers ...