The article presents the insight of Frenchie Guajardo, vice president of digital and shopper marketing at MarketVision, on the marketing strategy for Hispanic American shoppers, who are not lured by sweepstakes as they are motivated by instant gratification such as coupons.B.Q.Chief Marketer...
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For brands, TikTok presents a massive marketing opportunity. From working with TikTok influencers to creating branded videos, special effects, and hashtag challenges to reach your target audience, there are lots of things you can do to make an impact on the social platform. Who’s on TikTok?
Why experiential marketing proves to be the BIG IDEA? PostedFebruary 26th, 2014byAlisha&filed underDid you Know. Why experiential marketing proves to be the BIG IDEA? Experiential marketing is a technique where a brand is marketed using the 5 senses of the body so as to develop a strong con...
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Marketing and CX expert, Jay Baer, interviews sales experts on how to increase sales velocity and move prospects toward a decision. Digital Sales Mastery Series Powerful, proven principles. Dive head first into the wide world of digital sales with international keynote speaker and digital sales...
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After writing television commercials for CNN, Comedy Central, ESPN, as well as ad campaigns for major clients from pharmaceutical companies to sports franchises, Jeremy moved into public relations and marketing communications for the digital space. ...