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Open the tool, enter a seed phrase (a broad term related to your niche), select a location, and enter “Search.” You’ll see a list of keyword ideas. And the “SERP Features” column shows which SERP features the keywords trigger. Visit the results pages for these terms to better und...
In September 2017, Equifax, one of the three largest consumer credit reporting agencies in the United States, announced that its systems had been breached and the sensitive personal data of 148 million Americans had been compromised. The data compromised included names, home addresses, phone numbers...
Marketers face various branding challenges when it comes to content marketing. Some struggle with maintaining their brand voice as brands expand their in-house teams and outsource content creation to external agencies and partners. Others struggle with maintaining their individual brand identities while wo...
Ahead of the holidays, YouTube has added auseful new goalfor your videos. You can now select Website Visits, to track how well the video does in sending users to your site. It will be especially useful for retailers in promoting various gift ideas. Videos using the feature will include ...
Slick digital graphics used to wow us. But, they’ve lost some of their luster through the familiarity of seeing them every day. Today, in the sea of polished sameness, hand-drawn illustrations stand out. And their popularity is on the rise in 2020, both inweb designand in 2020logo des...
We are exhibiting at transport logistic China for the first time. The scale of the exhibition is great. We are satisfied with its influence, visitor quantity and the resources exhibited. It is an inclusive platform with products and services from the manufacturing and trading fields and agencies....
One-line Pitch:Krux helps marketers, publishers and agencies drive revenue by delivering smarter content, commerce, and marketing experiences. Programmatic digital advertising was becoming a hot topic in Spring 2016. Forrester predicted that the market would see ‘robust’ growth, an increase of 43%...
“To solve this, we implemented a new way to hire people,” Aufray shares. “Instead of just relying on job posting on LinkedIn, working with recruitment agencies or freelance websites, what we do is trying to recruit internally.”
The biggest challenge for brands in influencer marketing today is a lack of understanding about what personifies “influence.” Add to that inexperience and lack of personal network of many who manage influencer programs, especially for large agencies, and you've got a recipe for an influencer pro...